UNI Panthers partner with Aspire for ticket sales support

June 5, 2018

Share This:

ATLANTA, GA – The Aspire Sport Marketing Group announced an agreement with the University of Northern Iowa Athletic Department to facilitate all ticket sales and service for the Panthers.

The on-campus Fan Relationship Management Center (FRMC) will be responsible for UNI’s ticketed sports – football, men’s and women’s basketball, wrestling, and volleyball.

“We are pleased to have a partnership with Aspire as we look to grow UNI athletics ticket sales,” UNI Director of Athletics David Harris said. “Our strategic plan addresses the need to increase ticket sales and this agreement will put us on the path to reaching our goals.”

“Aspire prides itself on being a difference maker for our partners and the communities they serve,” said Bill Duffy, Chief Executive Officer at The Aspire Group. “We’re excited to join a team with the same values and have UNI as part of the Aspire Family.”

UNI is the fourth new on-site FRMC in 2018 and the 15th new partner in the last 12 months to join Aspire’s portfolio of 223 collegiate and professional properties.

Yancey Jones, Regional Director, will act as liaison between Aspire and UNI. In addition to UNI, Jones oversees three Aspire FRMCs including the Colorado State University, University of Denver and the University of Kansas.


About UNI Athletics

The University of Northern Iowa is located in Cedar Falls, Iowa. UNI offers more than 160 areas of study to choose from, giving students the opportunity to explore a variety of interests and prepare for success after college. Outside of the classroom, UNI’ vibrant campus is home to 250-plus student clubs and organizations, a multitude of fine arts options and 17 NCAA Division I sports. UNI competes in the Missouri Valley Conference and Missouri Valley Football Conference. UNI wrestling is an affiliate member of the Big 12 Conference. 

About The Aspire Group

The Aspire Group is a sports and entertainment marketing firm that is globally recognized for innovative consulting, ticketing and partnership services. Aspire created the outsourced ticket sales niche, revolutionizing Intercollegiate Athletics with the first Fan Relationship Management Center (FRMC) at Georgia Tech in 2009. Over 215 collegiate and professional sports properties have trusted Aspire to drive revenue, attendance and enterprise value growth through the combination of strategic consulting and research services, data insights and best-in-industry fan relationship management. 

For inquiries, contact A.J. Smith at 404-389-9100 or 

Leave a comment