The Tulsa Golden Hurricane Brings in The Aspire Group

August 16, 2021

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ATLANTA, GA – The University of Tulsa Athletic Department (Tulsa) and The Aspire Group (Aspire) have announced a multi-year partnership, in which Aspire will be responsible for all athletic ticket sales and service. Aspire’s Fan Relationship Management Center (FRMC) will also include an Annual Fund Director who will manage the growth of donations to Tulsa’s Golden Hurricane Club.

We are thrilled to partner with The Aspire Group in helping elevate our external engagement and ticket sales. Aspire has a proven track record in the areas of ticketing and revenue generation. This relationship will not only help provide outstanding service to Golden Hurricane fans but increase the reach of TU,” said Rick Dickson, Tulsa’s Director of Athletics.

“There is a lot of excitement around the University of Tulsa under the leadership of Athletic Director Rick Dickson,” stated Aspire’s Senior Vice President of Fan Relationship Management and DEI, Tony Garrett. “This is one of the best times to be a Golden Hurricane. We are proud to partner with the University of Tulsa and energized to take their ticket marketing, sales, service, and development to new heights.”

Tulsa is Aspire’s 15th new partner of 2021 and the Golden Hurricane, alongside the USF Bulls, is Aspire’s 2nd current partnership within the American Athletic Conference.

About University of Tulsa Athletics

Founded in 1894 by the Presbyterian Church, The University of Tulsa is a private student-centered research university. The school’s athletics teams compete as the Golden Hurricane across seven men’s and 10 women’s NCAA Division 1 varsity sports within the American Athletic Conference (AAC). Tulsa has won six national championships in school history and since joining the AAC in 2014 has won 22 conference titles. TU has the smallest undergraduate enrollment of all schools participating in the NCAA Bowl Sub-Division (FBS).

For more information about The University of Tulsa Athletics Department visit their website here.

About The Aspire Group

The Aspire Group is an award-winning sports and entertainment marketing firm that is globally recognized for innovative ticket and sponsorship sales, consulting, and research services. Aspire created the outsourced ticket sales niche, revolutionizing intercollegiate athletics with the first Fan Relationship Management Center (FRMC) at Georgia Tech in 2009. Over the past twelve years, more than 280 collegiate and professional sports properties have trusted Aspire to drive revenue, attendance, and enterprise-value growth through the combination of marketing, strategic consulting, and research services and best-in-industry fan relationship management.

For more information about The Aspire Group visit us here and follow us on Twitter.

For inquiries and more information on how Aspire can provide support to your Athletic Department, contact A.J. Smith at 404-389-9100 or

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