Indiana State Brings in The Aspire Group

June 24, 2021

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ATLANTA, GA – Indiana State University and The Aspire Sport Marketing Group (Aspire) are excited to announce a multi-year partnership. The Aspire Group will be responsible for selling and servicing all of Indiana State’s athletic tickets.

“Indiana State has not had a dedicated marketing group that focuses solely on athletic tickets in over 30 years and that is why I am excited for this partnership with Aspire,” said ISU Director of Athletics Sherard Clinkscales. “I believe that Aspire will help elevate our external engagement as well as provide unprecedented service to our incredible fans as they bring their proven ticket sales, game attendance, and revenue generation strategies to Terre Haute and the Wabash Valley.”

“We are excited to provide the first ever dedicated ticket sales and marketing resource for the Sycamores,” said Aspire Chief Executive Officer, Bill Fagan. “Sherard’s vision for elevating the Sycamores brand through excellent fan service will be realized in this partnership.”

Indiana State is Aspire’s eighth new partner in 2021 and Aspire’s fifth partner out of the Missouri Valley Conference, joining Bradley University, Drake University, Loyola University Chicago, and the University of Northern Iowa.

About Indiana State University

Indiana State University is located in Terre Haute, IN and sponsors 15 varsity men’s and women’s teams who compete as the “Sycamores” within the Missouri Valley Conference. Indiana State’s alumni include Olympic gold medalists and hall of famers, such as Larry Bird and John Wooden, and their baseball team has earned back-to-back trips to the NCAA Tournament.

About The Aspire Group

The Aspire Group is an award-winning sports and entertainment marketing firm that is globally recognized for innovative consulting, research, and ticket sales services. Aspire created the outsourced ticket sales niche, revolutionizing intercollegiate athletics with the first Fan Relationship Management Center (FRMC) at Georgia Tech in 2009. Over the past 12 years, more than 280 collegiate and professional sports properties across 10 countries have trusted Aspire to drive revenue, attendance, and enterprise-value growth through strategic consulting, marketing, and best-in-industry fan relationship management.

For inquiries about partnership, contact A.J. Smith at 404-389-9100 or

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