Danny Wimmer Brings In Aspire To Rock Music Festival Ticket Sales

June 14, 2023

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ATLANTA, GA – Danny Wimmer Presents (DWP) and The Aspire Group (Aspire), recently acquired by Playfly Sports, have agreed to a remote ticket sales and services partnership. The Aspire National Sales Center (NSC) will manage the campaign, maximizing revenue across all ticket types for three upcoming DWP music festivals: Aftershock, GoldenSky, and Bourbon & Beyond.

The fast and flexible services offered by the NSC enable properties to drive revenue quickly and efficiently, while providing campaign-specific staffing solutions. Led by Jay Miller and Malcolm Anderson, the NSC has generated over $15 million dollars in revenue for more than 60 sports and entertainment partners to date.

“We are excited at the NSC to be providing our services to one of the largest independent promoters in the world,” said Director of the NSC, Jay Miller. “We are looking forward to driving new and return attendees to DWP’s festivals with our Aspire best practices and aligning with DWP’s commitment to providing an unparalleled experience.”

The three festivals expect to draw more than 300,000 patrons this fall and will include headliner acts such as: Bruno Mars, The Killers, Guns n’ Roses, and Eric Church.

“Our festivals are the perfect place to entertain clients, treat VIP’s, or gather the team for an unforgettable experience making memories that will last a lifetime,” says Chamie McCurry, CMO at DWP. “We’re thrilled to be partnering with Aspire to grow our sales with direct outreach to potential groups, and are excited to welcome these fans to one of our amazing festivals.”

Purchase passes here:

Bourbon & Beyond:



About Danny Wimmer Presents

Since 1995, music industry veteran Danny Wimmer has been producing concerts and festivals, both large and small. In 2011, he formed Danny Wimmer Presents, which now produces the largest rock and alternative festivals in the U.S. By combining A-list talent with local cuisine and culture, DWP has become recognized within the industry for delivering the highest-quality entertainment experiences to fans, artists, sponsors, partners, and host cities. DWP creates memorable and all-encompassing festival experiences, leaving both consumers and partners with lasting and meaningful impressions. The 2023 festival lineup will include Aftershock, Bourbon & Beyond, GoldenSky, Inkcarceration, Louder Than Life, Sonic Temple Art & Music Festival, and Welcome To Rockville. Previous DWP festivals include Rock On The Range, Carolina Rebellion, Chicago Open Air, Northern Invasion, and more. Since 2020, DWP has been an innovator in the digital content space with over two dozen international live streams, acclaimed social series, Offstage with DWP, and the DWPresents Channel on Twitch, which has garnered over 25 million worldwide views since its launch in mid-2021. DWP also produces The Power Hour, a weekly show dedicated to the world of rock, on AXS TV.

For more information about Danny Wimmer Presents visit: and follow them on Twitter, Facebook, and Instagram

About The Aspire Group, a Playfly Sports Company

The Aspire Group, a Playfly Sports Company, is an award winning sports and entertainment marketing firm, named as a top employer in the industry by both Forbes and Front Office Sports. Globally recognized for innovative consulting, ticket sales, and partnership services, Aspire created the outsourced ticket sales niche, revolutionizing with its first Fan Relationship Management Center (FRMC) at Georgia Tech in 2009. Over the past 15 years, more than 300 collegiate and professional sports properties have trusted Aspire to drive revenue, attendance, and enterprise-value growth through the combination of strategic consulting and researchsales and service training, and best-in-industry fan relationship management.

For more information about The Aspire Group visit: and follow us on Twitter @theaspire_group

For project and partnership inquiries, contact A.J. Smith at or Joe Kronander at

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