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Continued Success Leads to Extension Between The Aspire Group And The Western & Southern Open

November 14, 2019

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ATLANTA, GA – The Aspire Sport Marketing Group and the Western & Southern Open have extended their partnership for a second year. The extension will include top-tier sales, customer service training and ticket renewals. The remote Fan Relationship Management Center (FRMC) for the Western & Southern Open will be located at The Aspire Group’s National Sales Center (NSC) in Atlanta, Georgia.

“The Western & Southern Open is excited to work with the Aspire Group for the 2020 Western & Southern Open,” said Ben Baumeister, Ticket Manager of W&S Open. “With the team at Aspire we will be able to reach people in ways that we have not been able to in the past and therefore work towards our goal of growing the game of tennis in the US.”

“We are thrilled to renew our support for the 2020 Western & Southern Open. The W&S Open is a prestigious event and their staff are world-class professionals who make it very easy for us to do our ticket marketing, sales and service job. Along with our partners at the US Open, we are honored to continue to serve the 2 most prestigious tennis events in North America.” stated Dr. Bernie Mullin, Founder and Chairman of The Aspire Group.

The 2020 Western & Southern Open will be held August 15th through August 23rd and The Aspire Group will start selling for the event beginning on February 3rd, 2020.

About the Western & Southern Open

First played in 1899 on the site of current day Xavier University, the Western & Southern Open is the nation’s oldest professional tennis tournament played in its city of origin. The 2020 tournament will take place at the Lindner Family Tennis Center in Mason, a northern suburb of Cincinnati, and marks the 119th edition of the men’s competition and the 92nd edition of the women’s competition. For more information about the Western & Southern Open, please visit https://www.wsopen.com/.

About The Aspire Group
The Aspire Group is a sports and entertainment marketing firm that is globally recognized for innovative consulting, research, and ticket sales services. Aspire created the outsourced ticket sales niche, revolutionizing intercollegiate athletics with the first Fan Relationship Management Center (FRMC) at Georgia Tech in 2009. Over the past decade, more than 230 collegiate and professional sports properties have trusted Aspire to drive revenue, attendance and enterprise-value growth through the combination of strategic consulting and research services and best-in-industry fan relationship management.

For inquiries, contact A.J. Smith at 404-389-9100 or aj.smith@theaspiregroupinc.com.

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