Aspire Sells CFL Tickets with Toronto Argonauts FRMC
October 12, 2012
The Aspire Group has launched a Fan Relationship Management Center (FRMC) for the Toronto Argonauts Football club, located in the Rogers Centre in Downtown Toronto. The FRMC began operations in late June, focusing on selling season ticket packages and group tickets.
“The Toronto Argonauts are thrilled to have The Aspire Group supplement our current ticket sales staff. The Aspire Group’s resources, paired with the Argonauts’ long-standing tradition of service, have created a strong enhancement to an already successful sales team,” said Daniel Steinfeld, Vice President, Ticket Sales and Service, Toronto Argonauts.
This partnership comes at a time when both organizations are at the top of their game. The Argos are in contention for the lead of the Canadian Football League’s (CFL) East Division and The Aspire Group is the global industry leader in Ticket Marketing, Sales and Service (TiMSS), with over 25 Fan Relationship Management Centers operating worldwide.
“The Argos are hosting the 100th Grey Cup Championship at Rogers Centre on November 25, and we look forward to helping this be one of the most memorable years for their fans. The Argos are no stranger to success on the field and we’re excited to contribute on behalf of such a great organization,” said Darren Arnold, General Manager of Aspire Canada.
The Argos’ FRMC is currently managed by Darren Arnold, former FRMC Manager of the Ottawa 67’s in the Ontario Hockey League. Prior to joining The Aspire Group, Darren worked for the Toronto Blue Jays (MLB), Hamilton Bulldogs (AHL), and the Medicine Hat Blue Jays.
The Toronto Argonauts are North America’s oldest professional football club, celebrating their 139th anniversary in 2012. As Toronto’s #1 community team through player involvement, community programs and The Argos Foundation, the Toronto Argonauts, a member of the Canadian Football League (CFL), have 15 Grey Cup championships to their credit. For 2012 season ticket and group sales packages, please contact the sales team at (416) 341-ARGO. For more information on the Toronto Argonauts Football Club, please visit argonauts.ca.
About The Aspire Group
The Aspire Group is the global leader in Outsourced Ticket Marketing, Sales and Service for the Sport and Entertainment Industry operating 25 Centers in five countries on three continents. Founded by Dr. Bernie Mullin, The Aspire Group partners with its clients to maximize revenue, people and organizational performance, providing ongoing strategic and implementation support in executing and maintaining highly innovative sales, marketing, management, and operational systems and programs. This is best embodied in the Fan Relationship Management Center, the fastest growing arm of the company, operating in multiple locations in the United States, Canada and the United Kingdom; plus Florence, Italy and soon to be open in Sydney, Australia.
For more information visit www.theaspiregroupinc.com