Lamar University Cardinals & Aspire Increase Partnership Scope with Multi-Year Extension

May 12, 2022

ATLANTA, GA – Lamar University Athletics (LU) and The Aspire Group (Aspire) have announced a multi-year contract extension. Aspire first partnered with Lamar in 2019, setting up an on-campus Fan Relationship Management Center (FRMC) that has generated over $500K in revenue for the Cardinals. As part of the extension, Aspire’s FRMC will add an Annual…

USA Rugby 7s Collegiate Championships Finalize Teams Across All Divisions

May 6, 2022

ATLANTA (May 6, 2022) – The premier domestic event of the rugby season, USA Rugby 7s Collegiate Championships (R7CC), will take place at Kennesaw State University’s (KSU) Fifth Third Bank Stadium from May 14th through 15th, 2022. R7CC is the official national championship tournament for both men’s and women’s collegiate 7s and will be broadcast live on…

Aspire’s Ticket Pricing Approach Wins AVA Digital Award

April 27, 2022

ATLANTA, GA – The 2022 AVA Digital Awards recognized The Aspire Group for a second straight year as a winner in the Content Marketing: White Paper category. Aspire received AVA’s 2022 Gold Award for their white paper, Improving Your Venue’s Yield By Emphasizing Value. Published in the fall of 2021, this paper presents evidence that…

USA Rugby 7s Collegiate Championships Announces Second Phase Of Participating Teams

April 25, 2022

ATLANTA (April 25, 2022) – The premier domestic event of the rugby season, USA Rugby 7s Collegiate Championships (R7CC), will take place at Kennesaw State University’s (KSU) Fifth Third Bank Stadium from May 14th through 15th, 2022. R7CC is the official national championship tournament for both men’s and women’s collegiate 7s and will be broadcast live on…

USA Rugby 7s Collegiate Championships Announces First Group of Competing Teams

March 23, 2022

ATLANTA (March 23, 2022) – The premier domestic event of the rugby season, USA Rugby 7s Collegiate Championships (R7CC), will take place at Kennesaw State University’s (KSU) Fifth Third Bank Stadium from May 14th through 15th, 2022. R7CC is the official national championship tournament for both men’s and women’s collegiate 7s and will be broadcast…

Aspire Bolsters Business Development with Promotion of Kronander

March 16, 2022

ATLANTA, GA – The Aspire Sport Marketing Group has promoted Joe Kronander to Director of Client Development. He will assist Senior Vice President of Client Development, A.J. Smith, in acquiring new partners and growing scope of work across Aspire’s Fan Relationship Management, Strategy, Data Insights, Marketing, and Training verticals. Joe joins a surging business development…

USA Rugby 7s Collegiate Championships Tickets on Sale Now

March 1, 2022

ATLANTA (March 1, 2022) – USA Rugby 7s Collegiate Championships (R7CC) is officially sanctioned by USA Rugby and serves as the national championship tournament event for both men’s and women’s collegiate rugby 7s. Reserved, general admission, group and VIP presale tickets go on sale today, Tuesday, March 1, 2022. On May 14 and 15, 2022,…

Kennesaw State University Brings in The Aspire Group

February 23, 2022

ATLANTA, GA – Kennesaw State University (KSU) and The Aspire Sport Marketing Group (Aspire) have agreed to a multi-year ticket sales and service partnership. Staff at Aspire’s on-campus Fan Relationship Management Center (FRMC), led by Shawn Betz, will be responsible for driving revenue across all of the Owls ticketed sports and will become an integrated…

Sacramento River Cats and Aspire Team Up for Ticket Sales Partnership

February 10, 2022

ATLANTA, GA – The Sacramento River Cats, the Triple-A affiliate of the San Francisco Giants, and the Aspire Sport Marketing Group (Aspire) have announced a ticket sales partnership. Aspire will hire, onboard, and train a team of three corporate/group sales executives, and five inside sales representatives who will drive revenue through season ticket, partial plan,…

Pittsburgh Riverhounds SC and Aspire Kick Off a New Partnership

February 8, 2022

ATLANTA, GA – The Pittsburgh Riverhounds (Riverhounds), longstanding members of the United Soccer League’s top-tier Championship division, and The Aspire Group (Aspire) have announced a partnership focused on new ticket sales. The remote Fan Relationship Management Center (FRMC) will sell and service all ticket inventory for the club. “We are thrilled to announce our partnership…