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Weathering COVID-19: Sales & Sponsorships with Bernie Mullin

March 31, 2020

“What happens to a team’s sales force when the games stop, and there’s no way of knowing when they’ll start again. Bill King speaks with Aspire Group founder and chairman Bernie Mullin about the outbreak’s impact on the economic lifeblood of pro teams and college programs.” Listen to the podcast and read more here.

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ADIntel Podcast | Bernie Mullin- The Aspire Group

February 29, 2020

College AD, ADIntel Podcast Read more and listen to the podcast here.

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Soft Skills through Sales Experience: Chad Cardinal, Regional Director.

August 26, 2019

“Chad Cardinal, Regional Director of the Aspire Group, joins Andy Dolich and Jake Hirshman to talk about his journey through ticket sales, the foundation of soft skills built through sales experience, and how to get better every day with 5-15 minutes of professional development outside of the office daily. “ Listen to the podcast and read…

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CollegeAD Conversation: The Aspire Group’s Bill Fagan

August 1, 2019

“In some respect, we are an extension of the development team in many of our university relationships.” Bill Fagan is the Chief Operating Officer for The Aspire Group. Chances are they are on the radar of most college universities looking to expand revenue channels. “There has been maturation of college ticket sales and service,” explains…

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How Aspire Changed College Sports

July 16, 2018

Ten years ago, this new firm reimagined the way universities sold tickets. The principals recall how it started and the challenges along the way. By Abraham Madkour, Executive Editor, SportsBusiness Journal After nearly four years as CEO of the Atlanta Spirit ownership group, and mired in the politics of inner-ownership turmoil, Bernie Mullin was ready…

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Forty Under 40 Podcast: Bill Fagan

April 11, 2017

Article originally published on turnkeysearch.com This edition of the Forty Under 40 Spotlight Podcast, featuring interviews with winners of SportsBusiness Journal’s prestigious Forty Under 40 Award, is brought to you by Turnkey Search. When Bill Fagan first thought about joining Aspire, he looked at the two key components he considers when evaluating any opportunity: who…

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Forty Under 40 – Spotlight Podcast

April 7, 2017

“When Bill first thought about joining Aspire, he looked at the two key components he considers when evaluating any opportunity: who are the people involved/what is the leadership like; and what are the opportunities for professional growth/learning? He shares his thoughts on those points, as well as:   What is was like being the company’s…

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4 Tips to Help Increase Donation Revenue

January 19, 2017

Development is a critical component of funding for all universities. For instance, athletic donations provide scholarships to thousands of student-athletes and fund projects for buildings and renovations crucial to the success of the program and recruitment process. At the University of Kansas Fan Relationship Management Center (FRMC), The Aspire Group has been working with the…

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The Tao of Sports Podcast – Episode 689. Tony Garrett

August 22, 2016

“The third-party model has held ground and expanded in the college athletic landscape, with a further understanding between both in-house leaders and those representing the outside organization. Aspire’s Tony Garrett discusses how empathy has allowed the company to thrive when dealing with long-term college athletics workers, as well as the ability to pitch in to…

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The Tao of Sports Podcast – Bernie Mullin

August 24, 2015

“Dr. Bernie Mullin has helped push the envelope in terms of sports business for over 40 years. He helped start one of the hallmarks of sports business education at the University of Massachusetts in the late-1970s, served as vice president for both the Pittsburgh Pirates and Colorado Rockies, was president of a minor league hockey…

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