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Colorado State sets new football ticket sales records

August 24, 2017

As Colorado State’s new on-campus stadium nears the inaugural sold out game against Oregon State August 26, The Aspire Group’s sales staff in the on-campus Fan Relationship Management Center (FRMC) is working hard to sell out the rest of the games for the 2017 season. Before Aspire’s arrival to Fort Collins in 2015, CSU football had 7,034 season ticket holders…

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UConn, Aspire Partnership A Real Winner

June 8, 2017

Originally posted on UCONNHUSKIES.COM The silence of a quiet day in the lower hallways of Gampel Pavilion is broken up by the sound of the sales bell and a few cheers. It can mean only one thing — more Husky fans will be coming to games this upcoming year. The cubicle-filled office of The Aspire…

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4 Tips to Help Increase Donation Revenue

January 19, 2017

Development is a critical component of funding for all universities. For instance, athletic donations provide scholarships to thousands of student athletes and fund projects for buildings and renovations crucial to the success of the program and recruitment process. At the University of Kansas Fan Relationship Management Center (FRMC), The Aspire Group has been working with…

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Restoring The Faith In Faith Using Sport

December 1, 2016

On October 5th, the first-ever conference of its kind, Sport at the Service of Humanity (SSH16), was held at The Vatican. Pope Francis, the visionary leader behind the creation and hosting of the conference, believed it was a necessary and timely initiative because of the global problems facing society today. He wanted to encourage today’s…

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The Power of Sports in Society

November 29, 2016

It’s easy to see the impact of sports on local communities, especially in today’s news. The media shows Lebron James in the box suites cheering on the Cleveland Indians during their rally to the World Series, and Kobe Bryant sitting courtside for the Los Angeles Sparks’ playoff trek to the WNBA finals. But too often…

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How To Manage The Unexpected

October 3, 2016

It’s been a little over a year since an accident left one of our Aspire family members paralyzed from the waist down, but Mino Solomon refuses to be anything but positive. Mino, Aspire’s Director of Ticket Sales & Service for the University of Texas from 2014-2016, had traveled to Chicago for the football season opener…

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How 1 + 1 = 4 in the Silicon Valley

August 30, 2016

Santa Clara University’s Athletic Department, located in the Silicon Valley, brought in The Aspire Group in July, 2015. The proactive outbound marketing and sales initiative was implemented to support the athletic department’s goal of becoming more externally focused on the community and fan base as well as generating additional revenue. Chad Cardinal and Jesse Moreno,…

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The Cost Of Ignoring Your Fans

July 29, 2016

When we think about our fan bases, we tend to consider two critical questions: How do we keep our current fans? How do we get new fans? These two simple questions build the foundation to every sport property’s strategic plan and budget projections. A significant portion of us in the sports industry often answer these…

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Ask Your Fans What They Want, And Give It To Them

The Aspire Group is going into its fourth year of conducting post-game and post-season fan surveys at Georgia Tech. The data from these studies is analyzed and applied before the next kick- or tip-off fueling immediate improvements to the fan experience. GT’s dedication to listening to and implementing fan feedback has resulted in an increase in response…

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In-house, Out-house or Penthouse?

July 1, 2016

Why do sports organizations outsource their ticket sales operations?  Scratch that.  Why do companies, in general, outsource?  Companies outsource because of the absence of expertise, time, energy, and resources to successfully execute the task internally. Think about collegiate athletics, for example, and the amount of items that are usually outsourced: food & beverage, media rights/sponsorships,…

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