Improving Your Venue’s Yield by Emphasizing Value
August 30, 2021
The past 19 months have been some of the most disruptive in the history of sport, but they have also reminded us just how valuable a live event can be. Early in the COVID-19 pandemic, nearly one in six American adults reported live events as the outing they missed most, more than double the number…
Read MoreSanta Clara Athletics & The Aspire Group Surpass $1 Million in Donations
August 11, 2021
ATLANTA, GA – The Aspire Group recently eclipsed $1 million in new donation revenue at their Santa Clara University Fan Relationship Management Center (FRMC). Donations have gone to the Bronco Bench Foundation and the Athletic Excellence Fund, which both exist to improve to the student-athlete experience. Partners since 2015, Santa Clara brought in Aspire to…
Read MoreThe Aspire Group Exceeds $10 Million in Ticket Sales for University of Denver Athletics
August 2, 2021
ATLANTA, GA – University of Denver Athletics (DU) and The Aspire Group (Aspire) recently surpassed $10 million in lifetime ticket and donation revenue. Aspire and DU first partnered in 2017, establishing an on-campus Fan Relationship Management Center (FRMC) to sell and service tickets across eight DU sports: Men’s/Women’s Basketball, Gymnastics, Men’s Hockey, Men’s Lacrosse, Men’s/Women’s…
Read MoreAspire Recaps a Busy 1st Half to 2021
July 26, 2021
ATLANTA, GA – After 16 unprecedented months in the sports and entertainment vertical, collegiate, and professional sports properties are turning to The Aspire Group to help welcome fans back to their venues, communicate effectively with current clients and prospects, achieve attendance and revenue goals, and efficiently ramp up operations. From March 2020 through December 2020,…
Read MorePurdue and Aspire Collaboration Produces Record Results
April 29, 2021
Purdue Athletics and The Aspire Group continue to innovate with a uniquely integrated approach to outsourced relationships in college athletics. Training on industry best practices honed on Aspire campuses nationwide has enabled both Aspire and Purdue staff on-site to maximize existing revenue streams while prioritizing high margin inventory. Since 2018, Aspire’s sales and service teams…
Read MoreArmy West Point Integrates Research with FRMC
January 10, 2017
Challenges Increase Army West Point ticket revenue, retention rates, and customer satisfaction for one of the most historic football programs in college football within the cluttered greater New York City sport marketplace Understand the brand strength, fan perception and demand for tickets, and fan sensitivity to varying ticket price points for football Solution Executed comprehensive…
Read MoreUC Irvine Athletics Completes Comprehensive Men’s Basketball Fan Survey
June 10, 2016
IRVINE, Calif. — In April, UC Irvine Athletics conducted a comprehensive fan survey to solicit feedback related to the men’s basketball fan experience. The survey was conducted by The Aspire Group, a leader in sports strategic consulting and research. More than 750 fans provided feedback, spending an average of 20 minutes completing a combination of…
Read MoreUnleashing the Xolos in Tijuana
December 10, 2015
Challenge Gain a 360° view of their fans to improve satisfaction and generate additional revenue To design an effective plan that would increase attendance and generate revenue following a 50% decline in season ticket holders Drive renewal intention within their XoloPass (season ticket) product to above the 60% threshold and provide a framework to achieve…
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