The Aspire Group will help you maximize ticket marketing, sales and service revenues and attendance using a fully integrated intelligent marketing capability backed by the most sophisticated outbound/inbound sales and relationship building operation.
Fan Relationship Management
How do you build a fan for life? How do you increase your fan’s level of commitment?
The Aspire Group believes that the key to maximizing your brand is engaging in a two way dialogue with fans, listening to them and then appropriately responding to their needs. Fan Relationship Management is a fancentric way of running your business. It is not a system, but a fully integrated philosophy enabled by technology and involving personal contact that consolidates and intelligently provides meaningful data about clients, sales & marketing effectiveness, responsiveness, and trends. It allows you to create and execute the right strategy to maximize revenue. Fan relationship management is not to be confused with the typical ‘Inside Sales’ function, a customized Fan Relationship Management Center (FRMC) offers our client partners a new way to “love their fans.”